Huayao Footwear made a stunning appearance at the 28th Guangzhou International Footwear Exhibition in 2018

In the golden autumn of 2018, the 28th Guangzhou International Footwear Exhibition grandly opened at the Pazhou International Convention and Exhibition Center in Guangzhou. As a highly influential professional exhibition in China's footwear industry, this year's event has attracted over a thousand shoe enterprises from dozens of countries and regions around the world, gathering the latest footwear design concepts, cutting-edge technologies and trendy products. Huayao Shoe Industry made a stunning appearance with its full range of core products. With its ingenious design, outstanding product quality and innovative brand concept, it became the focus of the exhibition and won extensive attention and high praise from domestic and foreign merchants.


Since its establishment, Huayao Footwear has always adhered to the development concept of "quality as the foundation and innovation as the soul", and has been deeply engaged in the footwear industry for many years. With solid R&D capabilities, a complete production system and precise market positioning, it has accumulated a good reputation both in the domestic and international markets. For this exhibition, Huayao Shoe Industry has meticulously prepared a 120-square-meter exclusive booth. The booth design integrates modern minimalist style with brand cultural elements, with white as the main color and the brand's signature blue decoration. It not only highlights the fashionable texture but also showcases the company's stable and reliable image, creating a comfortable and convenient communication experience for visitors.


At this exhibition, Huayao Shoe Industry showcased over 120 products in three major series: business formal shoes, fashionable casual shoes and outdoor functional shoes, comprehensively covering the needs of different consumer groups. Among them, the business formal shoes series are made of high-quality top-grain cowhide and processed through multiple meticulous procedures. They are both breathable and wear-resistant. The shoe shape fits the foot shape and is paired with classic style designs, making them an ideal choice for office professionals. The fashion casual shoes series closely follows international trends, incorporating popular elements such as color blocking and patchwork. Made of lightweight and comfortable materials, it meets the dual pursuit of individuality and comfort by the young consumer group. The outdoor functional shoe series is equipped with professional configurations such as anti-slip and wear-resistant soles and waterproof and breathable fabrics, which can adapt to complex outdoor environments and provide all-round protection for outdoor enthusiasts.


In order to enable visitors to better understand the advantages of the products, Huayao Shoe Industry has set up a product experience area in the booth, arranging professional staff to explain the design concept, manufacturing process and functional features of the products to visitors, and providing try-on services. Many visitors gave high praise to the comfort and quality of the product after trying it on. In addition, Huayao Shoe Industry also presented the latest intelligent shoe-making technology demonstration. Through multimedia equipment, it visually presented the full-process intelligent control from raw material selection, design and development to production and processing, highlighting the company's strength in technological innovation. This technology not only enhances production efficiency but also precisely controls product quality, effectively reducing production costs. It has attracted the attention of many purchasers and industry professionals to stop and discuss.


During the exhibition, the booth of Huayao Shoe Industry was crowded with people, and merchants came in an endless stream to consult and negotiate. According to statistics, during the three-day exhibition, Huayao Shoe Industry received over 800 domestic and foreign merchants, reached more than 50 intention cooperation orders, and the expected cooperation amount exceeded 20 million yuan. Meanwhile, Huayao Shoe Industry has also established initial cooperation intentions with purchasers from over ten countries and regions including the United States, Germany, and Australia, laying a solid foundation for expanding the international market. In addition, the person in charge of Huayao Shoe Industry also had in-depth exchanges with representatives from multiple industry associations and well-known shoe enterprises, discussing the development trends of the shoe industry, changes in market demand, and future cooperation directions, and gained a lot.


The general manager of Huayao Footwear said in an interview that the Guangzhou International Footwear Exhibition, as an important communication platform in the industry, provides an excellent opportunity for enterprises to showcase their brand image and expand market channels. This participation in the exhibition not only enabled more domestic and overseas customers to learn about Huayao Shoe Industry's products and brand, but also built a bridge for the enterprise to communicate and cooperate with industry peers. In the future, Huayao Footwear will take this exhibition as an opportunity to further increase investment in research and development, continuously promote product innovation and technological upgrading, constantly enhance brand competitiveness, and strive to build itself into a well-known footwear brand at home and abroad, contributing to the high-quality development of China's footwear industry.


The successful holding of the 28th Guangzhou International Footwear Exhibition has injected new vitality into the development of the footwear industry. Huayao Shoe Industry's outstanding performance at this exhibition fully demonstrated its strong comprehensive strength and good development potential. It is believed that in the future development, Huayao Shoes Industry will rely on its own advantages to shine even more brightly in both domestic and international markets.